In collaboration with Translation, I contributed to the creation of motion graphic assets for several AT&T campaigns. My role involved producing assets targeted at the East Coast market, particularly in the NYC area, as well as the western and southwestern regions of the US, including Phoenix and Texas.
Each video was meticulously crafted in strict adherence to AT&T brand guidelines, utilizing colors and assets provided by AT&T. Furthermore, I developed storyboards and additional commercial and ad concepts featuring AT&T’s personality, Lily.
Bam is a versatile creative spirit, skillfully navigating the realms of creative and art direction, design, and strategy.